VASELINE
Grease garage
3x Winner | Young Ones One Show
Silver Pencil | Gaming
Merit | Integrated Campaign
Merit | Experiential & Immersive
Vaseline is the ultimate life hack for DIY car repairs so we opened a DIY auto shop in the place Gen Z rides the dirtiest—Grand Theft Auto.
Copywriter: Elana Celestin
Art Directors:
Alanna Evans
Evangeline Gichina
LaTrice Wooden